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Showing posts from January, 2019

Changing the Customer Experience

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I recently bought a high-end handbag that I got on sale. I’m thrilled with my purchase, but I am not as thrilled with the onslaught of offers and nudges I get via email every day and often more than once a day. I love the brand and I don’t mind being reminded that I love them, but the type of offers are ones that I am not interested in. In that respect, if it rather aggravating. If this retailer used SPOT, the process would be different and so much better. SPOT would consider my past buying habits so it would know that I purchase a new bag every few months. They would know that I never pay full price regardless of how gorgeous the bag is. They would know that I only buy leather and never do any kind of canvas bag. They would know I never spend over $180 for a bag. They would also know when I’m in the neighbourhood. How is this possible? SPOT leverages AI combined with GPS technology to serve up targeted offers that are unique for each customer based on their in-depth shoppi

Customer Promotions in Real Time

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SPOT by McKinsol is a revolutionary application that allows retailers big or small to drive sales through directed promotions. Feature new product launches, seasonal products, slow movers and/or products soon to be discontinued with customised offers. Whether promotions are sent as a notification via the SPOT mobile app or through social media, geospatial features ensure customers are notified of the latest and greatest deals in real time at the right time. Intuitive interfaces and dashboards provide precise and important information for business activities happening on SPOT. It supplies valuable insights that keep management updated about customer activity captured on the SPOT platform. Make a difference in your bottom line for 2019 and SIGN UP for your FREE TRIAL today.

Turn a Slow Day Into a Marketing Win! - SPOT

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Imagine a day where foot traffic is non-existent and the window displays are just not bringing in the customers. That is the time to put the power of SPOT to work! Using GPS, you can see if any of your customers are in a radius around your store. You can send on-the-fly coupons directly to their phones. These coupons or offers are personalized to each customer based on their buying history and patterns. Your customers are already out and about and close to you and when they receive a personalized offer from your store, they will feel compelled to visit and to buy. Start your FREE TRIAL today via our website at SPOT Coupons and don’t forget to visit us at the NRF 2019 Big Show!  Booth #814. January 13-15 th  at the Javits Center, NYC.

SPOT Debuts At NRF 2019 SPOT

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McKinsol Consulting is excited to introduce SPOT, the cutting-edge app for personalized, geo-specific mobile promotions. SPOT reinforces brand awareness, loyalty and drives foot traffic to your store. SPOT Coupons is a location-based, dedicated coupon app with a powerful back-end that uses passive automation that combines with on-the-fly GPS-based SMS delivery of personalized promotions. Stop by Booth #814 or make an appointment via our website at  http://mckinsol.com/events See you there! DATE : January 13-15 WHERE :  Javits Center, NYC BOOTH : #814

Automation Makes It Easy To Engage Your Customer

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SPOT has the ability, based on customer data, to upsell and cross-sell A full line of products. It also compares customer data with new products And offerings and generates coupons delivered automatically to each Individual customer via email, social media, or text message. SPOT works in the background to continuously match your inventory With what each customer wants. Promoting your products based on Your customer’s purchasing history, you will remove the “clutter” of Unwanted and unused offers.